Today's Sales Challenges

Commoditised market? Price-obsessed customers? Struggling with differentiation? Trouble getting to the real decision-maker? Below you will find a variety of short video clips on market and customer trends affecting the world of professional selling today.  

TODAY’S SALES CHALLENGES

• Not All Needs are Equal  watch video
  Not All Needs are Equal
  
  The difference lies with the customer's intent to act. Get it wrong and every sale will be an uphill battle at best. 
• Information & Quality Revolution  watch video
  Information & Quality Revolution
  
  Over the past fifteen years, two forces have been homogenising products and services in the minds of customers. No product or service is safe from these forces of commoditisation. 
• Selling to the C-Suite  watch video
  Selling to the C-Suite
  
  It's not about your products and services. 
• Acquiring New Customers  watch video
  Acquiring New Customers
  
  Ask any salesperson what part of selling he or she most dislikes and you'll likely hear one word: prospecting.